Conversion Rate Optimization
Most DTC brands don't have a traffic problem. They have a conversion problem.
You are paying for every click that lands on your site. If those visitors are not buying, the issue is rarely the ad. It is almost always the experience they land on after clicking it. Our CRO retainer is built to find exactly where your funnel is losing people, build a structured testing program around it, and keep improving until your results reflect what your ad spend deserves.
Every engagement starts with a full funnel audit. We look at your analytics, your ad behavior, and your existing page performance to identify where customers are dropping off and why. From there we build a prioritized roadmap and start testing against it immediately.
We run up to two concurrent A/B tests at all times, scaling to three or more as your testing cadence matures and the data calls for it. Every test has a written hypothesis, a defined success metric, and a clear timeline before we build anything. Winning variants get rolled out and underperforming ones get cut quickly so every result directly informs the next decision. The longer we work together, the sharper the insights get.
Our retainer can also include onsite testing across your existing product pages, collection pages, and checkout flow, targeting the highest traffic and highest intent moments in your funnel.
What is included:
A full funnel audit at the start of every engagement
Up to two concurrent tests running at all times
A complete experimentation lifecycle from hypothesis to decision
Detailed test reporting, and a monthly strategy call to review results and align on next steps.
Our retainer starts at $6,000 per month.
