Privacy policy

Last Updated: December 1, 2025

This Privacy Policy explains how CARO collects, uses, and protects your personal information. By using our website or submitting information through forms, you consent to this Policy.

1. Information We Collect

We collect the following types of information:

Personal Information You Provide

• Name

• Email address

• Business name

• Phone number (if provided)

• Information submitted in forms or discovery calls

Automatically Collected Data

• IP address

• Browser type

• Device information

• Website usage data

• Cookies and tracking pixels (Google Analytics, Meta Pixel, etc.)

Business Information

Details shared about your website, funnels, products, or performance during onboarding or consultation.

We do not collect sensitive categories of information (medical, financial account numbers, etc.).

2. How We Use Your Information

CARO uses your information to:

• Provide CRO and consulting services

• Analyze performance and behavior on our website

• Respond to inquiries and schedule discovery calls

• Improve website experience

• Send updates, insights, or relevant marketing

• Maintain business operations and security

We do not sell personal data.

3. Cookies and Tracking

We use cookies, analytics, and tracking tools to understand website behavior, measure performance, and improve user experience.

You can adjust your browser settings to refuse cookies.

4. Data Sharing

We may share your data with:

• Service providers such as:

  • Google Analytics

  • Meta Pixel

  • Calendly

  • Stripe or payment processors

  • Email marketing platforms

• Contractors or team members supporting your project (NDA-protected)

We do not sell data to third parties.

5. Data Storage and Security

We store information using secure third party platforms with industry-standard protection.

While no system is fully secure, we take reasonable steps to safeguard your data.

6. International Data Transfers

If you are outside the U.S., your data may be transferred and stored on U.S. servers.

By using our website, you consent to this.

7. GDPR and CCPA Rights

Depending on your location, you may have rights to:

• Access your data

• Correct inaccurate information

• Request deletion

• Opt out of tracking

• Request a copy of your data

• Restrict certain processing

To submit a request, email: contact@carostack.com

8. Data Retention

We retain information only as long as necessary for business operations, legal compliance, and service delivery.

9. Children’s Privacy

CARO does not knowingly collect information from individuals under 18.

10. Updates to This Policy

We may update this Privacy Policy periodically. Changes will be posted with a new effective date.

11. Contact

If you have questions about this Privacy Policy:

Email: contact@carostack.com

Website: carostack.com